Malcolm Gladwell: David and Goliath

When Malcolm Gladwell’s agent contacted us about designing the cover for David and Goliath, we were, well, glad. While we haven’t met Mr. Gladwell, we are huge fans. Echoing the established visual language of Gladwell’s four previous book covers, we developed a single strong image to communicate the story in the most minimalist way. The trompe l’oeil effect—making the cover look as if it has been whacked—relates literally to the title and figuratively to the title.